Tensor, a division of cmc
Concept
Video Production
Post Production
Marketing Reels
Problem
Tensar GmbH develops highly innovative geogrid solutions for challenging soil conditions – but how do you convey the impact of this technology in just a few minutes? Technical facts alone are often insufficient to convince new customers. Especially in complex projects such as stabilizing crane pads and access roads, the benefits remain difficult for planners and construction companies to grasp. The challenge: to make a solution visible and emotionally tangible that essentially disappears underground.
Solution
Together with Tensar, we created a documentary-style cinematic video that tells a story that goes beyond simply documenting the construction progress. We accompanied the work on-site, showcased the use of InterAx® geogrids in a real-world environment, and gave Tensar employees the opportunity to directly share their expertise and enthusiasm. Complemented by precise animations illustrating potential savings in costs, time, and environmental impact, the result is a film that imparts knowledge and builds trust.
Result
The video now allows Tensar to explain its technology on an equal footing – visually, concretely, and credibly. Whether in sales, on the website, or as a teaser at trade fairs: The film not only shows what Tensar does, but also why it is relevant for planners and construction companies. Especially in areas requiring explanation, the video provides a clear answer to a key question from potential customers: "What concrete benefits does this offer us on the construction site?"
Factro
Concept
Video Production
Post Production
Marketing Reels
Problem
Factro helps teams manage projects more efficiently with software that offers a wide range of possibilities. But that was precisely the challenge: quickly and easily getting new users up to speed without overwhelming them with features or technical jargon. Instead of dry tutorials, factro sought a format that explains, motivates, and simultaneously aligns with the brand. The goal: better onboarding, reduced support effort, and happier users.
Solution
Together with factro, we developed an explainer video format that perfectly captures the brand both visually and conceptually: clear, motivating, and with a playful touch. The animated elements were based on Figma designs by the in-house graphic designer – we then manually adapted the structure, timing, and entire animation. Instead of automated screen captures, we created videos that guide users through the software in a structured way, remain consistent with the corporate identity, and make even complex functions easy to understand.
Result
The response was overwhelmingly positive – from both the community and the team. The videos became an integral part of the digital onboarding process and successfully convey even complex functions in an engaging and understandable way. Instead of frustration at the start: aha moments. Instead of lengthy support tickets: short, impactful videos. This is exactly how modern user communication should work.
EPM Handels GmbH
Concept
Video Production
Post Production
Marketing Reels
Problem
EPM Handels GmbH faced the challenge of not only introducing its products and services to its customers, but also showing them who is behind the company. Existing customers needed to feel even more connected to EPM, while new customers needed to build trust. But how do you convey this in an authentic and engaging way?
Solution
The answer: A corporate video that gives EPM a face. Through genuine insights, personal moments, and an authentic portrayal, the company becomes approachable and tangible. This not only creates a strong bond with existing partners but also a foundation of trust with new customers.
Result
The film was extremely well received by many customers. Existing customers feel their partnership with EPM is strengthened, while new customers gain a tangible impression of the company – a crucial factor for trust and long-term business relationships.
Thanks Brand
Concept
Video Production
Post Production
Marketing Reels
Problem
Gracias GmbH was on the verge of launching its new fashion brand – and needed a compelling video. Not for customers, but for investors. It had to showcase what Gracias stands for: sustainable materials, high-quality cuts, and clean design with a message. But how do you pack all that into a pitch video that is both strategically effective and visually captivating – all within a single week of production time?
Solution
Together with the Gracias team, we developed a well-thought-out concept that perfectly captures what the brand stands for. From copywriting and storyboarding to the final edit, everything was handled by us. To meet the tight deadline, we used high-quality stock footage with a cinematic look – supplemented by our own studio shots of selected garments. A voice-over guided the viewer through the story, supported by powerful visuals and a clear brand message: design and responsibility don't have to be mutually exclusive.
Result
The video achieved exactly what it was intended to: Gracias convinced the investors – and shortly thereafter celebrated a successful launch. The film became a central component of the brand launch and demonstrated how to tell a memorable story even under time pressure. Strategically sound, visually striking, and clear in its message – precisely what a young brand needs for a successful launch.
9GAG Games Com 2023
Concept
Video Production
Post Production
Marketing Reels
Problem
For their appearance at Gamescom 2023, 9GAG wanted to do more than just generate reach; they wanted to capture an experience. Between meet & greets with influencers, strong sponsorship, and their own after-party, one thing was clear: this trade show appearance offered more than enough content – but only for a brief moment. The challenge: to capture all of this visually in a way that would still work days later – entertaining, high-quality, and quickly deliverable.
Solution
Filmed on Friday at Gamescom – delivered Monday morning: In just 48 hours, we produced a dynamic event film for 9GAG that authentically captures the spirit of the trade fair, the interactions with influencers, and the atmosphere of the after-party. We accompanied the team through a full day's schedule, coordinated shoots at various locations, conducted spontaneous interviews – and ensured that the sponsors were also presented in the best possible light. Simultaneously, we created several platform-optimized social media reels, tailored to 9GAG's tone of voice. Our focus: maximum impact in minimal time, without compromising on quality or storytelling.
Result
The main video and Reels garnered over 1.5 million views on Instagram in just a few days. The feedback was overwhelmingly positive, both from the community and from 9GAG itself. Sponsors were prominently featured, and the event's atmosphere was authentically captured. For 9GAG, the video became a tangible recap and a powerful social asset – for us, an example of how effective content is created when timing, teamwork, and format come together perfectly.
Airwayz
Concept
Video Production
Post Production
Marketing Reels
Problem
AIRWAYZ wanted to launch with a unique concept: a platform where global stars like Iniesta, Camavinga, and Katie Taylor share their experiences and young athletes gain exclusive insights – direct, personal, and inspiring. But for a community built on trust, connection, and storytelling, more than just good content is needed: it needs a format that is engaging, technically sound, and consistently successful. The challenge: producing, editing, and packaging high-quality content frequently to both delight existing members and attract new ones.
Solution
Together with AIRWAYZ, we developed a content system that operates on two levels: story-driven videos for social media, focusing on reach and emotional engagement, and simultaneously, structured, narrative course content for the community. Whether tutorials, interviews, or mindset snippets, we handled the editing, structure, dramaturgy, and production – tailored to each platform and target audience. Streamlined processes enabled us to consistently deliver high-quality content, even with high volumes, tight deadlines, and international coordination.
Result
The content resonated: The community grew, the reels performed well, and AIRWAYZ was able to visibly deliver on its brand promise – closeness to sports icons. For us, the project was an intense marathon with many highlights: Big names, compelling stories, and a team that prioritizes both creative flow and structured work.
Deutsche Bahn
Concept
Video Production
Post Production
Marketing Reels
Problem
At Innovation Day 2021, DB Regio wanted to demonstrate that progress doesn't just happen on the rails – but also in thinking, planning, and collaboration. The event brought together people from various fields to share ideas, discuss solutions, and make the future tangible. What was missing was a video that captured precisely this energy: an aftermovie for external communication – motivating, professional, and relatable to the people on the ground.
Solution
We were on-site filming the event – from the audience to panels and workshops, right through to personal interviews. Despite a tight schedule and multiple parallel events, we managed to capture the most important moments and condense them into a vibrant, visually diverse film. Our focus was on making the spirit of innovation, the exchange of ideas, and the team spirit palpable – with a keen eye for detail and dynamism.
Result
The aftermovie, released by DB Regio, generated a positive response both internally and externally. The video not only showcases what happened at Innovation Day, but also what DB Regio stands for: progress with substance, driven by people who want to make a difference. A powerful conclusion to a forward-looking event – and a format that makes visible what would otherwise only be experienced in person.